The fintech space is yet another vertical in which Israel is a significant player. Among the big fintech companies in Israel, eToro leads the way.

If you look at the most successful tech companies, they all have one thing in common: democratization. Uber democratized transportation, Airbnb democratized hospitality and eToro democratized trading the markets.

’ve followed the company and its CEO and cofounder, Yoni Assia, from day one. It has been truly incredible to see the company grow into a market leader and evolve with trends like the blockchain, for example.